Introducing Fello.ai: AI-Driven, Human-Powered

We're thrilled to announce the launch of Fello.ai!

This exciting change represents more than just a new brand and new website — it reflects our continuing evolution and commitment to empowering real estate and mortgage professionals with data-driven intelligence.

Growth = A New Mission

As we've grown, so has our mission: To empower businesses of all sizes with data-driven intelligence.

And to better reflect this monumental mission, we wanted our new brand and website be equally inspirational, and reflect our AI-driven, human-powered vision for the future. Because at Fello, we are not just building for now. We are building for the next decade. We are building for our clients, so they can stay ahead and competitive in a changing economic landscape. So we can be a strategic partner in their growth and success. 

The Perfect Partnership: AI + Human Connection

While our URL and look have changed, our core philosophy remains the same: technology should enhance human relationships, not replace them. At Fello, we believe in the power of AI to create more meaningful human connections, not fewer.

Our platform uses AI, automation, and personalization to help you find more seller leads and secure more listings, but we recognize that the most important moments still happen person-to-person — when you pick up the phone or walk into that listing appointment.

What This Means For Agents

This evolution of the Fello brand and platform means:

• More streamlined lead generation: Our AI continues to improve at identifying potential sellers before they list
• Enhanced personalization: Creating engagement that feels authentic and builds trust
• Simplified workflow: Automating repetitive tasks so you can focus on what matters — building relationships

The refreshed Fello.ai website offers improved navigation, faster loading times, and a cleaner interface that makes accessing our resources like pricing and solutions info, Fello Academy, the blog, and Help Center even easier.

Recent Innovations and Looking Ahead to 2025

This rebrand coincides with several powerful new features we've recently launched:

• Property Intelligence: Identifies who in your database is listing their property right now, with you or someone else, to improve your strategy
• Data Enrichment: Automatically finds missing contact information like addresses, property history, and loan details to better target potential sellers
• Smart Content: Ensures the most impactful message appears in every email and postcard, maximizing engagement and response rates
• Smart Send: Optimizes email deliverability by determining the best time to send communications to each prospect

Coming Soon

The evolution continues with several exciting developments on the horizon:

• New Platform UI: A completely refreshed user interface that matches our new brand while enhancing usability and efficiency
• Mortgage Professional Solutions: An expansion of our platform specifically designed for mortgage professionals, coming later this year

While we have even more innovations planned for 2025, we can promise that each new addition to the Fello platform will continue to honor our commitment to you: empowering professionals with technology that amplifies your human expertise rather than attempting to replace it.

Experience the Evolution

We invite you to explore our new website at Fello.ai and see how we're evolving to better serve your needs. The URL may be different, but our dedication to your success remains stronger than ever.

The Fello Team

Fello uses AI, automation, and personalization to help real estate agents find more seller leads and get more listings. While powered by advanced technology, we're fundamentally a human-centered platform, designed to enhance — not replace — the irreplaceable human connections that are the foundation of successful real estate relationships.