Fello & Realtor.com Exclusive Lead Marketplace Pilot
Unlock High-Quality Seller Leads in Your Market
Fello and Realtor.com have partnered to launch an invite-only Lead Marketplace Pilot for a select group of our valued customers. This exclusive opportunity gives you access to fresh, high-quality seller leads—delivered directly to your Fello account!
Lead Marketplace Pilot
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High-Quality Seller Leads
Exclusive access to homeowners requesting valuation through Realtor.com
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Simple, Transparent Pricing
$30 per lead, no referral or success fees.
How it works
Our streamlined process delivers high-quality leads directly to your business
1
Homeowners Explore Their Selling Options
Through a Realtor.com-driven experience within Fello, homeowners see their home value and explore selling options.
2
Intelligent Lead Matching to a Local Expert
After submitting a TCPA-compliant form, contacts are intelligently matched with a local real estate expert—your team!
3
New Lead Instantly Added to Your Fello Account
Each new lead arrives in your account with TCPA Proof of Consent, a real-time notification, and CRM sync.
A Seamless Experience
From Realtor.com to Fello, homeowners experience a seamless transition to a trusted local expert—your team.
How it works
Our streamlined process delivers high-quality leads directly to your business
High-Intent Seller Leads
Connect with homeowners actively exploring their home’s value and selling options.
Claim Your Market
We are looking for motivated teams to commit to full counties or entire MSAs.*
Proven Lead Conversion
On average, 10% of leads list their home within 12 months.
*Leads may be shared in select markets to ensure optimal distribution.
Leverage Realtor.com’s Trusted Brand
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Position yourself as Realtor.com's chosen local expert
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Build trust with homeowners through brand recognition
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Benefit from high-quality, TCPA-compliant seller leads.
Exclusive Pilot Pricing
Limited-time pricing for pilot participants—no hidden fees, no complicated structures. Just high-quality leads at a fixed cost.
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No referral or success fees
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Flat pricing—no adjustments based on location or average price point
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6-month commitment required to secure pilot pricing
$30 per lead
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Fresh, high-quality seller leads
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TCPA-compliant forms with Proof of Consent
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Potential seller and cash-offer leads in select markets